In 1998, McGraw-Hill and CWL Publishing Enterprises, a book packaging company,
joined forces to develop a new series of business titles called Briefcase
Books.
These books deal with fundamental business and management topics, presenting
the essentials in an easy-to-read style with a reader-friendly format and a
strong emphasis on examples and how-to. The books feature short
sidebars on nearly every page that provide smart managing tips, tricks of the
trade, key terms, cautions, mistake proofing, examples, tools.
Briefcase Books are aimed at the needs of managers at all levels and
in all types of organizations who want to create a workplace where people
enjoy their work, continuously improve their performance, and care about
customer satisfaction. And they have been used around the world. Briefcase
Books have been translated into 17 different languages.
This site is designed to give you more information about all the titles in
the Briefcase Books series. You can learn about the authors (and
e-mail them with questions), and click on links to author Web sites. You can
also download PDF files of actual sample chapters from the books, and,
if you're interested in adopting any of these books for a training program,
download discussion guides to facilitate this.
To learn more about Briefcase
Books, click on any of the covers below.
To read PDF files, you'll need Acrobat Reader.
If you don't have it, get it free here:
To place an order and to get information on purchasing books in bulk
quantities or for corporate, government (other than federal), and training
sales, please contact:
George Hoare
Director, Corporate, Industry & Government Sales
Tel: (212) 904-4069
Fax: (212) 904-4092
E-Mail: george_hoare@mcgraw-hill.com
For Federal customers: If you need to place an order, please call Federal
Customer Service: 1-888-878-5150
For any other inquiries regarding federal customers, contact:
Audrey Tunick
Senior Government and Corporate Account Executive
Tel: (703) 845-0900
Fax: (703) 845-0110
E-mail: audrey_tunick@mcgraw-hill.com
If you are a college instructor and would like to request a desk copy to consider for adoption in one of your courses, please contact your McGraw-Hill sales rep, call 1-800-338-3987 or visit us on the web at
www.mhpe.com.
